News

20/07/2008

Running Bell Pays

Bell's Tried & Tested Fuel Efficient Design Philosophy Pays Dividends To Customers In The Fuel Price Surge

With crude oil prices at a record high, and the additional pressures of increasing inflation and economic slow-down, UK plant users face their biggest challenge in decades.

Recent test data compiled by Bell Equipment UK has now clearly demonstrated how the world's most fuel-efficient ADTs can significantly reduce an operator's fuel costs, potentially saving the typical user tens of thousands of pounds per year.

There is much debate among the experts as to whether or not the fuel crisis is the direct result of straightforward supply and demand economics, driven by the enormous energy demands from China and India.

Some blame reluctance by the Opec countries to boost production levels, while others have claimed that speculators are largely responsible for “talking up” the escalation of oil prices.

Whatever the reason, one thing is clear; industries that rely upon fuel are being hit very hard in the pocket. And they must either find a solution or risk going out of business.

The picture is a startling one. In June 2007 the price of crude oil stood at around $65 per barrel. Just 12 months later this figure more than doubled, nudging $140 per barrel by mid-June 2008. Commentators generally accept that the situation will worsen, with estimates that the price of oil will catapult to $200 in 2009, possibly even as much as $250.
Paul Horsnell, head of commodities research at global investment bank Barclays Capital and senior research advisor at the Oxford Institute for Energy Studies, told the Financial Times in May that the market was predicting a subsequent price drop after oil tops the $200 mark, but only to around the $130 mark.

That gloomy prediction suggests that we are not seeing a blip – the current situation is here to stay.

Transportation is the largest consumer of the world's oil. And most industries that rely on transportation also rely on diesel, which has been hit the hardest by the latest price hikes due to spiralling demands and a lack of refining capacity.
Neville Paynter, managing director of Bell Equipment UK, said: “Fuel is a massive issue. The price has shot to its highest level ever, and all the talk is that it will go to $200 a barrel. Companies are going to have to carefully consider how best to manage their operating costs. It is essential now to move away from traditional thinking and quickly find alternative production solutions.”

Paynter said the market situation was exacerbated by other issues, such as steel shortages, which had already resulted in cost pressures elsewhere.

“In the last two years, for example, customers have seen significant rises in the cost of plant machinery from all manufacturers, perhaps as much as 12%,” he said. “Yet the operator has been able to recoup only as little as perhaps 2-3% elsewhere. This is not a sustainable situation.

“The so-called credit crunch is causing more problems, with many construction sites either closing or being put on hold due to the uncertainty in the economy.

“And now the fuel crisis is having a huge knock-on effect. Contracts will have been quoted for large projects, and the fuel price forms a major part of the overall cost, so it has an enormous bearing on the competitiveness of your quote.”
Fuel is the largest single contributor to the operating cost of ADT users. Now that users are paying more than double the amount they were for diesel just one year ago, fuel economy has become a crucial, overriding factor. Many ADT owners, for example those that purchase fleets for their own site operation, have typically always considered fuel costs. However, many plant hirers have traditionally not done so because the fuel costs have been picked up by the end user. These firms are now starting to ask questions about fuel consumption.

So exactly how much impact can a more fuel-efficient machine really have on your bottom line?

The following table (Figure 1) helps to illustrate exactly how much money can be saved over the course of a machine's working life, even when you are gaining as little as a 1 litre per hour improvement in fuel consumption from your ADT.
 



Litres Saved (per hour) ?

1
2
4
6
8
10

 
Fuel Cost Savings (Litres per hour Saved x Machine Hours)

?
Machine Hours
250
£170
£340
£680
£1020
£1360
£1700
500
£340
£680
£1360
£2040
£2720
£3400
1000
£680
£1360
£2720
£4080
£5440
£6800
1500
£1020
£2040
£4080
£6120
£8160
£10200
2000
£1360
£2720
£5440
£8160
£10880
£13600
2500
£1700
£3400
£6800
£10200
£13600
£17000
6000
£4080
£8160
£16320
£24480
£32640
£40800

Figure 1: How hourly fuel consumption savings can save £000’s over the course of a machine’s lifetime
Fuel Cost (per litre) ?
£0.68

 

The table shows exactly how significant a decrease (or increase) in hourly fuel burn is in terms of the running cost of a single machine. When you consider that the average hourly utilisation per annum for ADTs can be up to 2000 hours per year in the UK, the figures clearly highlight the importance of considering the hourly fuel burn rate. Then, when you begin to multiply these costs across a fleet, the numbers are truly staggering. For example, if a quarry operator with a fleet of six ADTs can save four litres per hour of fuel on each machine, he stands to save around £100,000 over the course of three years. Whether a client owns the equipment or hires the equipment in, the fuel cost needs to be considered because someone has to pay.

It is widely accepted throughout the industry that Bell articulated dump trucks are the most fuel efficient machines on the market. This is a fact that Bell has never been afraid of proving to customers through demonstrations. But it is only when the comparative tests are carried out against competitor machines that operators can truly appreciate how significant a difference a Bell ADT can make to their bottom line.

Taking globally collated average data from Bell's popular 40-tonne B40D, tests show that it consumes approximately 21 litres of fuel per hour. This is 14% less fuel used than the equivalent machine from Bell's nearest rival manufacturer, which consumed on average 24 litres per hour under the same test conditions.

In the same tests, the 30-tonne B30D used on average 15 litres of fuel per hour, compared with 18 ltrs/hr by its closest rival. That represents a 20% price advantage for the Bell user. Figure 2 below shows the results of Bell's globally compiled machine data, taken from dozens of demonstrations, tests and customer-provided information over recent months:
Figure 2: Global fuel consumption averages for ADTs
 

ADT size
Average fuel consumption (litres/hr) and % extra fuel usage compared with Bell ADTs
BELL
OEM 1
%
OEM 2
%
OEM 3
%
OEM 4
%
25 tonners
11
13
18%
15
36%
n/a
14
27%
30 tonners
15
18
20%
20
33%
21
40%
19
27%
40 tonners
21
24
14%
27
29%
28
33%
25
19%
50 tonners
28
n/a
 

Tests in the UK included a five-day demonstration carried out by Bell technicians at a quarry reclamation site in Harlow, Essex. The tests, in May, measured the Bell B40D against a similar product from a rival manufacturer. The conditions involved a downhill haul, over 1.6 miles of mainly good (Grade A) terrain, covering gradients varying from 10 to 20 degrees.

The B40D returned an average fuel consumption of 20.9 l/hr, while the rival machine returned 33.7 l/hr. Based on a red diesel price of 68p per litre, this represents a fuel cost per hour of £14.21 for the Bell and £22.92 for the competitor.
But then if we multiply those hourly fuel costs by the number of hours in a shift, number of working days in a week and the number of working weeks in a year, we can see some astounding figures. Based on a conservative 12-hour day, five-day week and 48-week year, the Bell machine demonstrated a saving of more than £25,000 per year over the rival manufacturer's machine. The table below (figure 3) helps to illustrate the test data:

Figure 3: 5-day fuel consumption test, Harlow, Essex

Machine
Fuel Consumption (litres/hr)
Fuel cost (based on 68p per litre)
Hourly
Daily
Weekly
Yearly
Bell B40D
20.9
£14.21
£170.52
£852.60
£40,924.80
OEM 2
33.7
£22.92
£275.04
£1,375.20
£66,009.60
 
Another one-day test (carried out in dry conditions on hard terrain with steep inclines) at a Devon quarry site last summer demonstrated equally impressive fuel savings with the Bell B40D. This time it was up against its closest rival in terms of fuel economy (OEM 1) and a third ADT manufacturer. Figure 4, below, shows the results based on the same factors as in the previous example:
Figure 4: 1-day fuel consumption test, Devon

Machine
Fuel Consumption (litres/hr)
Fuel cost (based on 68p per litre)
Hourly
Daily
Weekly
Yearly
Bell B40D
15.9
£10.81
£129.72
£648.60
£31,132.80
OEM 1
18.3
£12.44
£149.28
£746.40
£35,827.20
OEM 3
21.0
£14.28
£171.36
£856.80
£41,126.40
 
Meanwhile, Bell's 30-tonne B30D has also shown significant fuel savings compared with its rivals.
Detailed studies were carried out during a one-day test at a landfill site in County Limerick, Ireland. Machines from OEM 1 and OEM 3 were compared with the Bell ADT. The test, which was independently monitored by the project contractor, ensured that all three machines were run on the same haul cycle, loaded by the same excavator and stopped and re-fuelled at the same time. Yet again, the Bell came out on top, with a fuel burn of only 14.39 ltrs/hr compared with 16.04 ltrs/hr from OEM 1 and 20.7 ltrs/hr from OEM 3. One of the test objectives was to determine the cost of each machine in terms of fuel over the course of a (conservative) 6,000-hour life cycle. In this test, one Bell ADT would have saved its owner more than £6,500 over 6,000 hours compared to its nearest rival, while the ADT from OEM 3 would have cost more than £25,000 extra to fuel over the period. Figure 5 below shows the test results:
Figure 5: 1-day fuel consumption test, County Limerick, Ireland
Machine
Fuel Consumption (litres/hr)
Fuel cost (based on 68p per litre)
Hourly
Daily
Weekly
Yearly
Bell B30D
14.39
£9.78
£117.36
£586.80
£28,166.40
OEM 1
16.04
£10.91
£130.92
£654.60
£31,420.80
OEM 3
20.70
£14.08
£168.96
£844.80
£40,550.40
 

Dozens more tests carried by Bell during the last 12 months all give the same message. In no single test was Bell beaten on fuel efficiency. The tests also showed that Bell ADTs were equal to the best in terms of haul cycle speed and tonnes per hour.

Paynter said: “We have proven on many demonstrations on customers' sites that Bell ADTs can beat any other machine on the market in terms of fuel efficiency. We are very proud of these results. And now that fuel is such a major cost issue for operators, I would welcome the opportunity to demonstrate to any non-Bell user how efficient our machines are.

“There are a lot of manufacturers right now who will promise you a lot on paper, but it's only through actual testing of real machines, collecting real test data and operating under your unique site conditions than you will get the sort of reliable information that you can base important business decisions on.”

He added: “Bell has consistently shown throughout our tests that the genuine cost savings by using our machines can amount to £5,000 £10,000 or even £20,000 per year. The figure obviously depends upon your annual and hourly machine utilisation and your site conditions.

“These are significant cost savings in the current climate. But when you consider those savings are for just one machine, imagine what you can save if you're operating a fleet of four, five, six machines – or more. Then multiply that over a machine lifetime and you're talking a massive difference to your bottom line.”

So what makes Bell ADTs so fuel efficient?

Bell engineers have focused on three core areas: Weight, drive train efficiency and computer monitoring technology.
Stephen Jones, Bell Equipment's product marketing manager for ADTs, said: “Bell ADTs have weight-optimised design so that maximum strength is retained while the tare weight of the vehicle is kept to an absolute minimum, as additional tare weight contributes to poor off-road availability and increased fuel burn.

“It doesn't take a huge amount of engineering creativity to make something that is strong and heavy. The real design challenge is to make things strong and light. That's exactly what we've achieved at Bell.”

In terms of the drivetrain, Jones said: “Drivetrain losses can reduce the available power to the ground, necessitating more fuel to do the same work. But our long-term relationships with leading transmission and driveline component suppliers, have ensured the best matching, set-up and programming is achieved. Our inline planetary transmissions also ensure significantly lower losses than the countershaft designs used in other ADTs.”

In addition, Bell Equipment makes use of Mercedes Benz engines, which are market leaders in terms of employing the latest injection and electronic control technologies.

“Bell Equipment's close relationship with Mercedes Benz, which spans over 20 years, facilitates close cooperation and optimisation of the ADT engines as these need to be lightweight, powerful, efficient and reliable,” said Jones.

The marriage between the power plant and drivetrain, combined with cutting edge intelligent software, including on-board weighing, enables Bell ADTs to electronically respond to changes in load, terrain or driving style, thereby improving performance and fuel economy.

Meanwhile, Jones said that an operator's driving style could impact significantly on fuel costs, which is where Bell's advanced on-board monitoring systems come into their own.

“In this regard, Bell ADTs display the current fuel burn figures in the cab so that an operator is able to adjust his driving style accordingly,” he said. “The fuel saver software, which was release with all Mk 5 trucks, adjusts the shift cycle programme in the transmission based on how much payload the machine is carrying.”

Complementing the Bell ADT is the company's satellite fleet monitoring system, Fleetm@tic, which provides accurate up-to-date operational data, production data, fault data as well as machine location and movements for maximum efficiency.

Bell also offers on-site operator training to ensure that operators know how to simultaneously deliver highest productivity and best fuel economy.